copywritting, Chuppa Chups

Tvc of chupa chups, flavour that stick to u, Two perspective tvc. The lollipop itself and the normal human view.establish shot, the photo shows the boy with the lollipop, Chupa Chups.
from the view of chupa chups itself.
the boy reaches home
chupa chups is excited when the boy come back.
chupa chups starts to think how to get to the boy.
chupa chups trying to turn over
From the human view is the real lolipop rolling.
chupa chups rolling to the edge of the cabinet.
chupa chups falling, with the expression of afraid.
chupa chups drop on the carpet.
the boy continue drinking, without realizing the surrounding.
chupa chups struggling to crawl over to the boy there, a cat approaches it.
a cat stop chupa chups right in front, from the view of Chuppa Chups, the cat is gigantic
The cat and the chupa chups fighting
the basketball falls on top on the cats and chupa chups fly away.
chupa chups flying all the way to the boy's direction
Chupa chups drops on the hand of the boy
The boy picks up the chupa chups, unwrap it and sucks it.
Ending Frame, chupa chups logo

This is my final assignment for Copy writing class. It is a group assignment, Elaine, Max, Hs and ice. We have to come out with an ad event. The company that we pick is Chupa Chups,a lollipop company. We have designed a series of print ad, billboard, direct mailer, radio ad, roadshow as well as the website. Our single minded preposition is ' Flavour that sticks to you ' this is because Chupa Chups means 'suck'.The whole ad objective is to refresh the brand itself for Malaysia.Our target audience will be the Teenagers. Btw Salvador Dali designed the Chupa Chups logo. The first print ad, Headline: Flavour that Sticks To You. The octopus that sticks to the tongue, with the Chupa Chups lollipop texture. The second print ad.The muscular arms frm the lolipop holding strongly to the tongue. The third Print ad. The lolipop is like sticking strongly that it is hard to be pulled away,like the gum.
The billboard.
This is the direct mailer for the Chupa Chups. It comes along with the NYC magazine, a magazine which is being distributed free for the Colleges or Uni.
The website. This is the Bus Stop Ad, ambient ad. The whole concept is based on the 'Flavour that Sticks to You'. So we have the lollipop stickers on the back of the bus stop seats. When the public sits on the seats, it will be like as if the lollipop is stucking to you.